A REALTOR® can help.
The process of buying or selling a home is complicated and the rules and regulations that govern the industry change from time to time. Working with a REALTOR® lets you take advantage of the knowledge and expertise of a trained professional.
REALTORS® can work for the property buyer, the property seller or both, depending on what type of relationship the client wishes to enter into.
Advantages for Buyers
REALTORS® are effective negotiators, ensuring your best interests are represented
REALTORS® are up to date on the rules and regulations that govern real estate practice in Alberta
REALTORS® have access to market and sales statistics so you will know if a prospective property is fairly priced
REALTORS® have a wide network of contacts, allowing them to uncover leads on properties that may not yet be listed for sale
REALTORS® must adhere to a strict Code of Ethics and Standards of Business Practices, enforced by the local real estate board to which the REALTOR® belongs
REALTORS® must pass provincial exams and clear a criminal check before being licensed to practice in Alberta
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Advantages for Sellers
REALTORS® are effective negotiators, acting in your interests and upon your instructions
REALTORS® are up to date on the rules and regulations that govern real estate practice in Alberta
REALTORS® know the marketplace and, with access to information on recent sales in your neighbourhood, can ensure your home is priced competitively
REALTORS® target potential buyers, marketing your property in locations that reflect the buyer profile
REALTORS® have access to a range of internet sites on which to list property, such as REALTOR.ca, as well as other avenues to advertise your property, including local newspapers and real estate publications
REALTORS® have a wide network of contacts, including other REALTORS®, helping them to pinpoint potential buyers for your property
REALTORS® must pass provincial exams and clear a criminal check before being licensed to practice in Alberta
REALTORS® are licensed industry professionals with the training and expertise to help guide you through a successful property transaction
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